Lecture of Joumana Haddad, organized by the Chair of Artistic Studies. 20th / 21st centuries


Lecture “Escribir para sobrevivir” of Joumana Hadadd, organized by the Chair of Artistic Studies. 20th / 21st centuries.

Joumana Haddad (Beirut, 1970) is an internationally renowned and award-winning Lebanese writer, journalist, public speaker, political activist and human rights advocate, with partial Armenian, Syrian and Palestinian descents. She’s been selected as one of the world’s 100 most powerful Arab women for the past four years (position 34 in 2017) by Arabian Business magazine for her cultural and social activism.

Haddad is founder and editor in chief of Jasad, a first of its kind quarterly Arabic-language erotic cultural magazine, which made headlines around the world at its launch in 2009. She has published several works of prose, poetry and theater, widely acclaimed by critics, and translated to many languages. Her numerous books include I Killed Scheherazade: Confessions of an angry Arab Woman, which was adapted into a play in Hollywood, Superman is an Arab: On God, Marriage, Macho Men and Other Disastrous InventionsThe Return of Lilith and The Third Sex.

Speaking seven languages, Haddad is a polyglot and has also published several works of translation.



IVAM-UV-UPV (Institut Valencià d’Art Modern-Universitat de València-Universitat Politècnica de València-Universidad Miguel Hernández)

Directors: Juan Vicente Aliaga / Vicente Sánchez-Biosca

The life in images of contemporary culture outruns the (material and immaterial) traditional spaces in which they were entrapped in the past, even the recent past. Their genres and registers, their ambits of circulation, their ceaseless migrations give the impression of offering a previously unknown experience of the real at the same time as, in an apparent paradox, they display a not in the least feigned technological pride.

Nevertheless, however much studies of the History of Art, Fine Arts, Journalism and Audiovisual Communication have attempted to adapt to the demands of this state of affairs, the lability of the borders between creation and reflection, technology and art, the media and the collective imaginary, among others, requires more ductile ambits of reflection and debate than those to be found in university studies and traditional research. On the other hand, unlike classical philology, palaeography, the exegesis of written texts and the image still presents an imbalance between its (emotional, conceptual, political, memory-based) impact and the instruments provided to analyse it.

The aim of Cátedra Estudios Artísticos, arising from the collaboration between the University of Valencia, the Polytechnic University of Valencia and the IVAM, will consist in encouraging this reflection about the life of images both in the world of art and in social life, including imaginary. It will do so broadmindedly, avoiding academic, artistic or technological restrictions, but, nevertheless, thriving on and taking advantage of all the academic, museum-based and institutional aids at its disposal. For that reason, the fact that it is held at the IVAM is propitious because it can enrich its activities with the reflection about exhibitions, installations or lectures, and also the series of projections.